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Maria Olmedo - Apprenticeship Case Study

An introduction to our Digital Marketing Apprentice, Maria Olmedo

Apprenticeship Case study - Maria Olmedo

Six months into my 15-month digital marketing apprenticeship at Inverifi, and I couldn’t be more grateful for this opportunity. Before I made the transition into digital marketing, I spent four years working in the hospitality sector as a supervisor and later as an assistant manager. However, my passion for marketing was always there. That’s why I decided to take the leap and enroll in an apprenticeship program offered by LDN.

I was drawn to Inverifi because of their commitment to training and developing their apprentices. The company has a long history of enrolling apprentices, and their program has even won awards! This gave me confidence that I would receive the best training and support possible. Plus, hearing success stories from others within the Inv group who started as apprentices and went on to have successful careers was incredibly inspiring. It made me feel like anything was possible if I worked hard and took advantage of the opportunities available to me.

During my six months at Inverifi, I’ve been fully immersed in the world of digital marketing. I’ve conducted competitor analysis, created social media campaigns, written website and blog content, and used tools like Google Analytics and Moz for data analysis. Working with Hootsuite and other digital marketing tools has been a valuable experience.

What’s even more exciting is that I have the opportunity to see the results of my work firsthand. For example, the social media campaigns I have created have generated a positive response, and seeing from data that what I did worked, it motivated me to keep learning and growing.

My apprenticeship program at Inverifi is designed in such a way that I receive regular feedback from my manager. This has allowed me to identify my strengths and weaknesses and focus on developing the skills I need to succeed.

I am grateful for this opportunity to grow professionally at Inverifi. The hands-on experience I am gaining through my apprenticeship is invaluable, and I can already see how my knowledge and skills have developed over the past six months. I am excited about the future and look forward to continuing my digital marketing journey. I know that I still have a lot to learn, but I feel confident that I am on the right track.

If you’re considering a career change, I highly recommend an apprenticeship program. Not only will you be able to gain hands-on experience and get paid while you learn, but you’ll also receive structured training and support that will help you achieve your goals. The journey may be challenging at times, but the rewards are more than worth it.

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